Brett Dougall's Page

Brett likes to tell you he’s from Las Vegas. Which he is. He grew up on the glittery streets of The Strip, where he learned to fleece marks with Three Card Monty, The Melon Drop, and various other con games.

His parents wised up and sent him off to Texas for college, where he earned a major in Advertising and a minor in fraternity hazing. Both were put to good use when he headed back to Vegas to work for a major casino property, handling their graphic design and production.

But the bright lights of Vegas were no match for the 100+ degree heat of Dallas in the summertime, so Brett packed up the car and moved back, quickly visiting his favorite bars in an attempt to recapture that ol’ college life (just like Rob Lowe in St. Elmo’s Fire, but without the wife, kids, and substance-abuse problems).

He landed at an agency where he honed his creative skills for the better, working on ever-larger clients, developing national campaigns and retail promotions, and shaping himself into the first-rate graphic designer he is today.

It was there that Brett hooked up with three other guys who would help change the course of his life. Together, they went on to form Black Lab Creative, and created a paradigm shift within the advertising industry by establishing an agency that cares about its clients, listens to them, partners with them, and works hard to achieve their objectives. No tricks, just great creative.